The 4 Types of People We Need in Our Life

Your human capital is of great value.

People are placed in your life for times, years, seasons and reasons. When we are intentional about the relationships that we have in our lives, we can build skills that help us develop emotional intelligence. In fact, those who deliberately grow their ‘net-work,’ (relationships) have a better opportunity to increase their ‘net-worth’ (contribution in life)! To help you manage your life relationships better, here are four types of people, I believe we all need to have in our lives. At the end of this article, there is a free checklist you can use.

Those who understand your time “zone.” Who is in your life for this specific time? Think about it this way. We all are beholden to 24-hours within each day. But right now, we all are in different time zones. I am in the Eastern Time Zone in the United States. But for my friends in Rwanda, Africa, for example, they are six hours ahead of my time zone. We have the same context of time, but we are in different, specific, time zones (also different countries!). Likewise, we all are in a very unique time in history, but in your life, you are in your own unique time “zone.” We need people in our life who understand our unique time zone. The person or persons who possess an understanding of our time zone enter into our life to help add value to where we are heading. For example, professionally, I can no longer count on bringing people together in person to deliver my powerful experiences and trainings. So since last year, I have added people into my network who understand how to best deliver experiences virtually (the “zone” I am in right now). All of us are in the global context of the pandemic but specifically what “zone” are you in? And who do you have who has a unique understanding of the time zone you are in right now?

Those who are our “lifers.”  These are the people who have been and forever will be with you ‘til death do you part!’ Loneliness is a global epidemic that has left many people feeling alone. Lifers solve our aloneness problem. These people aren’t necessarily family members, they could be friends from your childhood, or mentors, who’ve always guided your career. These are the men and women who are just there, when you need them. They are those who have your back, your front and both sides! And they are most noted by the number of years that they have been in your life. I know that time doesn’t equal health, but lifers are those people who you have invested and who have invested in you. Lifers give us the confidence to go the distance. They are the wind beneath our wings! Who is the lifer holding you up (or do you need to intentionally invest in someone who’s been in your life for a long time)?

Those who are there for a “season.” These are those people who pop into your life journey at the various stages or seasons that you find yourself in. When you’re growing up, we all had favorite teachers in school, professors in college, people who came into our lives when we first got married, had kids, or started our company. These are the people who enter and exit based on the specific season that we’re in. The key difference between a lifer and a person who’s there for a season is the fact that people who are with you for a season may not be around for your entire life journey. For example, when I first started in radio, Dick trained me and helped me develop my “radio voice.” He was so critical for that season in my life. But I’ve never talked with or seen him again after that season in my life. Seasonal people enter in just when you need them and they usually exit after their purpose in your life is done. What season are you in right now? Look around, do you have people who’ve entered your life just for this season?

Those who are there for a real “reason.” People should have a specific function, purpose and place in our lives. Too many times we have a bunch of relationships that we are managing with people who actually serve no purpose in our lives. We can’t place them in a true friend category. They don’t fit in as a lifer. They aren’t relevant to the season we are in and they can’t help with our current “time zone” in life. Why are they there? People must serve a real reason for taking up relationship space in your life. Think about it this way, how many of your connections on your social media platforms do you actually know? What is their purpose in your life? In the age of social “connection” most of us have encumbered ourselves with “connections” that serve no actual purpose. In other words, these people have no reason for being in our world. Be intentional about only expending energy on the relationships that have a real reason for being in your life. Do all the people in your life have a function, purpose, place and real reason for being there?

Use this checklist to quickly determine the four types of people you need to have in your life.

Do you want to find like-minded professional women who you may be able to add to your network? Join me for my monthly PowerHer Mini-Nar Mixers! Think speed connecting that’s fun, fast and filled with information to help you grow and develop. Register at

Published by Jennifer Keitt

Host of PowerHer Radio, she’s been a radio personality for over 30 years. PowerHer Radio offers tips for work-life balance, and covers topics like “Developing Your Executive Presence,” “Raising Great Kids,” and “The Benefits of Gratitude,” a series based on Dr. Sonja Lyubomirsky’s book “The How of Happiness,” and “Fears that are Holding You Back,” based on the writing of therapist Dr. Amy Morin. It talks about the fear of change, of loneliness, of failure, etc. She’s also the co-founder (with her daughter Morgan) of the Keitt Institute, a nonprofit that has three major focuses: StrongGirls (for high school juniors and seniors), Books and Bosses (for college women), and PowerHer Experiences which targets adult women. Jennifer’s a certified Human Behavior Consultant, an Executive Life Coach, and is currently pursuing a Doctorate in Education with a concentration in Educational Psychology. She has four grown children.

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